Atlanta SEO and Atlanta Web Design

You really want to know what to do? Okay, but pay close attention to what I’m about to say. Here it goes. First, you must do legitimate, effective and lasting linking development that will deliver long term results. But to be honest, to do linking the honest and right way takes more time than the other SEO strategies I employ so I usually save the linking work for last and only do them if and when needed. The thing is, if your site is good, people will want to link to it. That is the whole reason why Google and the others use linking as a measurement in the first place.

Their theory follows, if a site has lots of links, it must be very good and popular, therefore it should get a higher rank than sites with fewer links. But it gets really complicated from there because they also look at the sites that link to you, how good they are, if they are from a link farm, or from some affiliate site, and so on. So in other words if your site had 10 really good links it would do better than your competitor’s site with 100 bad links. You see?

The bottom line here is you can’t get predictable not to mention sustainable results from link farms or linking software or any other off the shelf link in a box type solution. They just don’t work.

The thing is, SEO is like a horse race. All the SEO jockeys are always “jockeying” for position. TOP ranking positions are usually VERY fluid and change every day. The trick is to keep things changing in your favor as much as possible. That just takes lots of work. No magic tricks or get ranked fast schemes I know of ever worked for anything except to trick folks out of their hard earned money!

Don’t take, borrow, steal or otherwise plagiarize copy from other peoples sites. Not only is it wrong to do so, but it also will cause your site not to rank well. The reason why is because, drum roll, here is a big insider secret here, the search engine companies like Yahoo and Google actually capture information that tells them what content has been somewhere since when.

In other words, if you take copy from another site Google can tell that someone else had it first and therefore they will not like you very much. In fact, there are lots of things that you can do that will cause those companies not to like you very much. Funny though, most of my competition seems not to be aware of these things. Hmmm.

The practice of keeping track of when information was originally posted and by whom is just one example of the many hundreds of different ‘measurements’ which I have identified that are currently in use by Google and it’s competitive followers which actually determine how your website will rank.

How did I figure all this this out? Well, I looked up Google’s Patent and then I read it. Then I took some Advil. Then I did some research. Then I made the determinations based on what they disclose in their patent combined with what I saw happening out there.

If you are interested to read the patent document for yourself, click here.

Once you read this over, you can then apply your years of experience matching what the patent says to what you have observed over the years of looking and analysing thousands of phrase reports. Then you can develop and implement your strategy.

However, if you now feel overwhelmed, you should. It is not so easy to get those top ranks really. I personally have over 70,000 hours of practice doing search engine positioning. Perhaps you would like to take advantage of some of my experience?

If so, please feel free to contact me anytime!

Thanks,

~doug

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